The Mystery Patient: How to Gain and Retain Patients in Challenging Times

 

Presented by Suzanne Boswell

Saturday, May 17, 2008

9:00 a.m. - 12:00 p.m.

Cox Convention Center - OKC

 
The decision-making process of today's patients is highly influenced by criteria unrelated to clinical issues. Feelings about accepting treatment begin before the clinical exam or the treatment plan is ever offered. In this seminar, a "professional patient" will introduce you to the societal trends that are presently influencing your patient's decision-making process. You will learn what factors you can control in retaining your patients in challenging times and what it will take to build long term patient loyalty. You'll learn how patients "qualify" the practice and you'll hear actual audios of patient phone calls to practices. Staff will learn the significance of their every interaction with patients, as well as how patients view the team. Emphasis will be placed on increasing patient trust and strengthening patient loyalty.

At the conclusion of the course, attendees will know:
- Pre-appointment impressions of the practice: how patients "qualify" a practice;
- Tele-talk: Power of a positive phone image;
- The significance of excellent interpersonal skills, body language of staff and doctor;
- The cohesive team: a crucial element from the patient's perspective;
- How to recognize and address patient concerns;
- The power and responsibility of staff in patient perceptions; and
- Top Tips from patient focus groups.

This presentation will be a fun, highly interactive, and high-energy session. You'll leave with a fresh outlook and a "to-do" list that will help to gain treatment acceptance, earn patient loyalty and build stronger team bonds. This is an ideal presentation to attend with the entire team.
 

 

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