Susan McMahin, DMD
2:00 PM – 5:00 PM
A New Generation for Cosmetic Dentistry: Delivering the Selfie Ready Smile.
Friday, April 28 | 9:30 AM-12:30 PM
Three (3) CE Hours | Category B
Course Description
Tooth whitening continues to be the number one cosmetic procedure requested by patients of all ages. Americans are spending over 1.4 billion annually on OTC tooth whitening products. Professional tooth whitening is safe, effective, desired by our patients, and the most conservative cosmetic treatment we can offer.
Course Objectives
- An overview of tooth whitening chemistry and mechanism
- A review of current whitening techniques including over the counter products, professional in-office procedures, and professionally dispensed products for home use.
- An easy protocol to identify your patients who desire whitening (just about everyone) and then an easy protocol to incorporate whitening into your practice.
- A look at how offering professional tooth whitening will affect your bottom line.
Course Sponsored By:
Speaker Bio:
A graduate of the University of Pittsburgh, School of Dental Medicine, Dr. McMahon enjoys one of the largest cosmetic
dental practices in Western Pennsylvania. She is accredited by the American Academy of Cosmetic Dentistry, and an
invited Fellow of the prestigious American Society for Dental Aesthetics and a Fellow of the Academy of General Dentistry.
An author and lecturer, Dr. McMahon has devoted her professional career to the pursuit of advanced technologies in
cosmetic and minimally invasive dentistry. She is a past clinical instructor in Prosthodontics and Operative Dentistry at
the University of Pittsburgh. She has been the Director of New Product Evaluation and a Speaker for Catapult Education.
She frequently lectures across the United States on minimally invasive dentistry and conservative cosmetic dentistry for
teenagers and young adults. She had been honored as a Top Dentist over 20 times. She has also been voted by her peers
as a Top Pittsburgh Dentist every year for over two decades. Dr. McMahon is the founder of Smirkbox, a seasonal
subscription box for smile enthusiasts. Dentists, Hygienists, Dental Assistants, Dental Industry people and all Smile
Enthusiasts love the box filled with the newest dental, wellness, and beauty products to keep smiles looking their
best. Along with dentistry, Dr. McMahon developed and is an active partner in Bakn restaurants in Pittsburgh. Bakn, chef driven, funky brunch-all-day restaurants have been featured on The Food Network and Travel Channel. Very Active in charity work and fundraising, she is a founding board member of Music for MS. Music for MS, Roots Music Festival, is a daylong, family friendly, live music festival held annually at Hartwood Acres Bakn restaurants partner and fundraise for Children’s Hospital of Pittsburgh. Dr. McMahon lives and raised her three children in Pittsburg